It is sad how many website owners have no picture of what BLACK HAT SEO actually is. This false impression is time and again passed down by their webmasters. Some who are ill informed repeatedly have two major errors in their opinion on the subject of black hat seo.
White Hat Techniques are moral but Black Hat Techniques aren’t. FALSE!
Black Hat Procedures are in all probability unlawful, furthermore that there is a small possibility that White Hat procedures are illegal also! FALSE!
When using black hat SEO, the content on a page and links equally on and to a page are developed for search engines to observe and are unreadable by humans. This technique is outdated. Google’s bot can discover most cloaking used these days and using this outdated technique can get a website sandboxed.
Admittedly, there are techniques of automating content but this content is not cloaked or concealed from the Google bot. Now White Hat SEO people will have you think that this technique is useful just for search engines. False. The truth is Webmasters need people to visit to their websites. Some of the produced content is intended towards key terms. If a person looks for a individual keyword they may perhaps click on the content (in a blog for example), you have generated. But you would like them to read the content and to procure your product or services.
Some White Hat SEO people argue that, when using white hat procedures, the content and links are intended for both humans and search engines to observe. This means they have to be at the very least coherent. The mistake that many white hat practitioners make is to produce visible yet ugly pages that don’t read well, and therefore don’t convert well. Does not signify they are utilizing Black Hat SEO when they write bad content?
Some liken Black Hat SEO as being at WAR with Google. Agreeably that is true to some extent. If you own a company don’t you would like to market it to help you earn money. Obviously and it is the same way with promoting on the internet. The difficulty is getting your website or product noticed by Google. You have to aggressive in your marketing methods on the internet today. This is principally true at this time that Google has changed its algorithm. You require a more aggressive maketing campaign at present or else you will have to “compensate” Google to advertise for you with its adwords!
I have heard White Hatters verbalize that the white hat method is either to take no notice of search engines altogether, or to act toward search engines in a friendly way. Okay and if they in actuality think like that they have their heads buried in the sand.
Now let us observe at the White Hat World yet again. They suggest that there is a mistaken belief that white hat practitioners strictly follow search engine guidelines and they don’t. They go on to state that they habitually don’t read the Terms of Service for Google plus they often set a robots text files on their websites. Also, they apply meta tags; and free and paid submission when suitable. What they fail to reveal is that they will use automated software that bypasses captcha codes. Also frequent thought is that using this kind of software is Black Hat SEO.
White Hatters claim that there is always a hazard that a site will inadvertently or on purpose be removed from a search engine’s index. They go further to state that Black Hat procedures will constantly strengthen the danger that a site will be purposely deleted from a search engine’s index. Great fear tactic however this is definitely wrong. If I apply an automated bookmark bot to submit my blog to, there is no way Google can or will sandbox me. These are scare tactics put forth by White Hat SEO people. Often these companies employ all kinds of automated software themselves. Granted, there are actually black hat strategies not done properly will place your website in harms way.
White hat promoters say they they often work with their client’s key domain only. They might offer a guarantee that the domain will not be intentionally deleted from a search engine’s index as a consequence of using their methods. In spite of this, what about using blogs from blogging sites like Ning, Blogger and WordPress let’s say to promote your website. How about building those blogs up in addition to linking them to your website. Is that Blackhat? Of course not. White Hat SEO people possess their very own vested interests propagating such garbage. They would like to scare newbies into doing business with them.
Ever more people are educating themselves vis-à-vis Black Hat SEO. If you are not able to pay for Google Ads or hiring a White Hat SEO person to undertake your work some Black Hat techniques could possibly be used. Each time commit to memory that moderation is the key. Even Black Hat SEO has rules when it comes to battling Google.
Now to set the record straight, here are some of the Black Hat SEO approaches with resources employed today:
- Doorway pages
- Content generators
- Cookie stuffing
- Keyword stuffing
- Mass emailing
- AUTO PLIGG
- HOWIE SWARTZ
- EARL GREAY
- WARRIOR FORUM